Warm outreach
- Trigger
- Account starts researching you
- Play
- Personal sequence + sales alert
- Result
- Conversations while they decide
The question every revenue leader should ask this week
Your CRM holds thousands of contacts. Which of them are buying right now, and who is talking to them?
Most companies cannot answer that. The data is there: intent signals, website behaviour, product usage, ad engagement. What is missing is the engine that turns it into the next conversation. That is what we build.
Four plays that pay for the engine in the first quarter
Live in weeks, not a CRM project. Each one has a trigger, a play and a number you can show the board.
Behaviour-led nurture
- Trigger
- Someone watches, reads, compares
- Play
- Next touch chosen by what they did
- Result
- Warm, informed leads
Fit × intent scoring
- Trigger
- Lead arrives or contact wakes up
- Play
- Score, route, respond within SLA
- Result
- Fewer leads, more closed
Closed-loop revenue
- Trigger
- Deal is created or closes
- Play
- Signals and plays attached to the deal
- Result
- A forecast the CFO trusts
Your first 90 days with us
An engine, not a project: the first plays are live before the quarter ends, and the data gets cleaner every week.
Week 1–2
Audit
Data quality, funnel definitions, signal sources, open questions.
Week 3–5
Connect & clean
CRM integrations, scoring model, consent and routing rules.
Week 6–9
First plays live
Warm outreach, nurture and routing live; alerts in sales tools.
Month 3+
Scale & forecast
Attribution and forecast live, new plays, monthly revenue review.
Your time: one kick-off with sales and marketing leadership, weekly 30-minute reviews, and a data owner on your side.
Bold brands push boundaries
Bluebeam Tackles Europe: 7 Countries, 5 Languages, One Category
How Bluebeam grows pipeline and brand awareness across Europe’s construction industry, market by market.
SportGroup Holding: More Leads, Sharper Funnel
How the material specialist of one of the world’s leading sports surface groups turned paid media into a dependable lead engine.
